BaCon

Just in are the official retail product information and images for Transformers Studio Series The Transformers: The Movie Leader Class Soundwave release that includes the Cassettes Buzzsaw, Ravage, and Laserbeak. - Read the Full News Story

Sorry if you got your hopes for something new, as today's Target Geek Out rolls out more reissues from from the not too distant past. - Read the Full News Story

In a new age where myth meets machine, the legends of the Mythical Beasts are reborn through Cybertron’s greatest warriors. Together, they are the Transformers: Mythical Beasts Series — a saga where ancient power converges with Cybertronian might, forging legends that transcend time. - Read the Full News Story

Transformers Day 2025 is Judgement Day! With votes counted and tallied to reveal the Transformers Activate Your Alt Mode Fan Vote Winner to be SHOCKWAVE!After many rounds, fans chose to take to the sea with a purple killer whale that also as a spaceship mode. - Read the Full News Story

As announced at SDCC last month, The Transformers Activate Your Alt Mode Fan Vote kicks off today! Fans can start deciding which Transformers bot will get a brand-new alt mode that becomes a real product. - Read the Full News Story

The official Battersea Titan Vote Site just went live for voting on what seems to be the Battersea Titan figure name! Fans can choose from Turbine Maximus, Metroboss, or Autobot Powerplex names now! The real surprise is we get to see the concept images of what look a lot like a Metroplex remold. - Read the Full News Story

More previews just in from the presumed Transformers Day reveals that may be happening tomorrow September 17th. We got the look at the prototypes at SDCC 2025, and here are the official product images showing the full color figures and packaging for Voyager TF One Alpha Trion Voyager, TF One Arachnid Deluxe, and The Last Knight Barricade Deluxe figures. - Read the Full News Story

Following the 2026 leaked listings, Just in from the SNS are what is being called leaked images of the rumored Transformers Studio Series Leader 86 Soundwave and Tapes!The images show what looks like a new mold for Soundwave and his little friends Laserbeak, Buzzsaw, and Ravage. - Read the Full News Story

As promised, Mark brings out the big wooly with a behind the scenes look at the Maximal Mammoth!This pachyderm that stomped out at SDCC 2025 get an official preview. What is short on the report, is all there in the images that follow. - Read the Full News Story

Behold RUINTRON! They might Megatronus burns brighter than ever before with these new DNA Design DK-74 Megatronus The Fallen Ruintron Upgrade Kits!The new packs burst into flames with a bevy of new enhancements adding bigger better flame effects to the figure itself, beefed up limbs, chains, and hellish new chainsaw and trident weapons. - Read the Full News Story

Beat the heat with these officially licensed Popsicle Transformers Facepiece Character Pops! This is not the first time Transformers have been made into frozen treats! They are rolling out to retail now, so check your local grocery stores for them. - Read the Full News Story

Just when you thought it was safe to go out a night, here comes the reveal of the Mattel Creations Hot Wheels Transformers Nemesis Prime action figure!The now mandatory redeco of Mattel Creations Optimus Prime as the Decepticon Zombiebot is getting to roll out as another special edition release. - Read the Full News Story

What was revealed at SDCC 2025 in greay prototype form, didn't get get any official media support until now as the stock turnaround video has been leaked with screen-caps from it being shared online.Here we get to see this guy in full colors. - Read the Full News Story

Thanks to @ToysRuss, we have news of a Transformers Day 2025 new Titan Class reveal coming our way on September 17th! The reveal will be taking place at the live at the official Hasbro Transformers Store in Battersea Power Station, London. - Read the Full News Story

We have heard rumors of Hasbro moving to Boston, and now it is official as they have formally annocuned today they will moving to 400 Summer Street in Boston’s Seaport District. After more than century of opertions, the company is going where the action as part of their "Playing to Win strategy". - Read the Full News Story

The 10th installment of the Missing Link series, a virtual reproduction of what might have existed in that era, Missing Link C-10 Ultra Magnus, will be released in late February 2026. Cybertron's City Commander, Ultra Magnus, is back as the latest G1 toy packed with improvements and nostalgia. - Read the Full News Story

Following the Japan debut, Takara TOMY roll out their traditional promotional video for the T-SPARK Transformers Missing Link C-10 Ultra Magnus figure! The video guides us through the many features of the C-10 with views of the Transformation, many alternate modes and more than meets the Magnus. - Read the Full News Story

What was lost has been found! Behold the Transformers: Rise (Reactivate) E3 2020 Trailer that was never shown due to the event being cancelled because of the COVID Pandemic. As we know the game would have it's name changed to Reactivate before it was ultimately cancelled. - Read the Full News Story

Following the reveal of their Animated Jetwing Optimus Prime at ACGHK 2024 last year. Flame Toys have just announced the another Animated Optimus Prime Furai Model Kit. This one is a more show cartoon version that includes his signature battle axe weapon. - Read the Full News Story

Following the Target Summer Geek Out 2025 reveals, we have some in-hand images of the Target exclusive Studio Series WFC Optimus Prime and Megatron figures that will be shipping this Fall 2025.These MTME Collection reissues are more than meets the battle damage with updated decos that include added detailing and grime. - Read the Full News Story

Following the MTG Secret Lair Crossover releases, Just out on the SNS is news and an image of the agic The Gathering X Optimus Prime Pop! Collaborative figure. This looks like a new, smaller mold based on the G1 Pop! OP. - Read the Full News Story

Tokyo Toy Show 2025 rolls out with the reveal of the big bot Missing Link C-10 Ultra Magnus in his gray prototype form.While we don't get to see him in full colors, or what upgrades the trailer may have, we do get the confirmation the Buggy with Diaclone rider will be included. - Read the Full News Story

Following the Takara TOMY announcements, we have the official reveals going on this week at Tokyo Toy Show 2025 going on in Japan with the big roll out of all the newest products.. - Read the Full News Story

More than meets the coming soon with the teaser for the Transformers Dramatic Capture Series Skywarp and Insecticons set! The new pack of premium Generations figures bring together the Seeker Skywarp with Insecticons Bombshell, Kickback, and Sharpnel in another handy 4-pack boxed set to adorn your collection. - Read the Full News Story

Target Fall Geek-Out begins this Friday August 29th with weekly 9am EDT drops going into October. Celebrate 5 years of Geek-Out! Make some room on your shelf, Fall Geek-Out is here! Drops are every Friday, full of new & exclusive collectibles to fuel your fandom all season long. - Read the Full News Story