sorry if i've missed some other post about this i haven't really been able to access the boards that much, but i was at walmart last night and noticed the price on all the deluxes where 7.77 and there was an as advertised sticker on the peg. of course as walmart does all the pegs where nigh empty, but aside from that, wow. i've also noticed that the price, locally, for the modern era ARAH joes (25th anni) has gone down to $5.68 instead of $6.99. also, none of the other prices have raised that i've noticed. is walmart behind or are things not going to raise all that much as we'd all feared?

SHHH! Ix-nay on the ice-pray ike-hay! Hasbro might be lurking.

I'm starting to think retailer's just don't know what's going on.

At Family Dollar, they were supposed to be marking up the G.I. Joe sets to $3, going so far as labeling the pegs at the new price. Went recently, still $2, with the pegs changed. Though the TF Spychangers were marked up to make them $3.

K-Mart, had the spring Bionicle sets at $12-ish, but the newer (in the case of Tahu and Gali, at least.) sets were $9.99(when everywhere else is charging $13) Though, the same K-Mart charges close to $10 for a Real Gear figure.

it's a frakked up market now. if you raise prices then no body is buying anything. I think hasbro's seeing the writing on the wall and just left it alone.

I bet Hasbro dropped the prices so that when they put them at $9.99 again we'll all be like oh is that the price hike?

well, that joe pricing didn't last very long. they're back up to $6.96 here -_- i didn't pay any attention to the tf pricing because the section was bare.

target has movie deluxes for 10.99 and the animated leaders for 39.99 and the movie leaders for 42.99

There was a price hike. Hasbro sells to stores and then they to us, so it's still up to the retailer to change the price at the store level.

Correct. Some stores have hiked prices, some have not - it seems to be a district level decision for the individual store chains. Also, for the big box stores, toys are usually loss leaders, so I guess it's also a question of how much loss does a chain want to assume.

me too with the gas going up and down ever week . they cant take the chance if they raise them and no one buys them there shot out of luck. so they will have sales to get to the xmas buying time were they will go back to normal .

whats werid that my local target aucually lowered animated leaders to 39.99!!! wow i thought they would go up to like 45.00

well, i haven't seen prices change on the transformers front, but as mentioned earlier, the prices have been fluctuating like crazy for the joes.

I too was surprised to see the price drop @ Wal-Mart on deluxes, esp. since it seems that's where the slimmest profit for Hasbro is to be had. Once you go up to voyager or ultra or leader class, the price hike is significant but the engineering is not. And you know that and manufacturing are where the costs are at, not in the raw materials! I think Hasbro's use of more large-scale figures in the line and liberal store-exclusive repaints of deluxe molds *is* their alternative strategy to a price hike.

Haven't really noticed anything with TF's, but everything else went up a dollar or five.