Much like the hidden sound clips on Death Star Darth Vader, if you hold the button on top of Prime's truck mode for a few seconds, you will hear 3 different clips with Cullen's voice!

#1 : "I am Optimus Prime"
#2 : "Autobots, transform and roll out"
#3 : "We must protect the Allspark cube"

I think Hasbro answered my prayers, I've always wanted a talking Optimus Prime (not Primal).

Video: http://www.youtube.com/watch?v=r8V1F0aL3n8

He really should say "PUSH THE CUBE IN MY CHEST NOW" because that's totally hawt.

same as the helmit so given the date today I call BS any one could fake this by just having the helmit off camera (i think I even hear some one plressing the botton)

plus its been pointed out that the hidden sound is the classic transformation

Check my other video dude, the transformation sound is not hidden at all, it's the automorph sound when the head pops up. It would make sense that this toy, the helmet and Cyber Stomper Prime share the same clips.

And if it is true, Hasbro s for puttiing the dialog sounds in truck mode.

Well, the hidden sound clips are only available in death star mode for Darth Vader.

FFFFFFFFFFFFFFFFFFFFFF!! I wanted that to be real but it was far too loud and clear to be. Not to mention, the lights didn't even flicker while the voice was going on.

Not nice man. That would be absolutely awesome if true.

My Premium Prime and Megs shipped out from BBTS today, so I should have them by the end of the week for sure. I can't wait.

AFAIK, lights don't flicker on Death Star Darth Daver when you activate the hidden sounds in death star mode? Haven't tried it, it's on a shelf right now.

I hate April Fools on the internet.

Guys, it's a joke. Pay it no heed.

I like your nose whistles..lol

premium prime makes my wiener transform and roll out... out of my pants.

I dont know about all that.

No, it's regrettably true.